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Top 5 reasons you need a Dun & Bradstreet # for your Biz

Dun & Bradstreet. Most small to mid-sized companies have heard of Dun & Bradstreet but many still don’t truly understand what it is, how it works, or why you need them. I’ll admit that I think Dun & Bradstreet’s sales calls and representatives are extremely pushy and sometimes just down right hard to deal with because they don’t like taking no for an answer when they want you to sign up for their services. However, having a Dun & Bradstreet number can be very, very important to your business. Here’s the top 5 reasons you need a Dun & Bradstreet Number for your business.

db
Image Courtesy of http://www.d&b.com

1.) Having a Dun & Bradstreet number creates and defines separation from your personal credit and business credit. Stop using your personal credit for the business. Increase your ability to qualify for better loans, negotiate lower interest rates from financial institutions, and no longer have to personally gaurantee every loan.

2.) Define your company for the professional business it is and join the global network of businesses who rely upon Dun & Bradstreet for streamling their operations, analytics, data, and management.

3.) Dun & Bradstreet provides a full reportaire of business solutions no matter what size company you are. Build your business credit, credit management, credit monitoring, financial risk reports, growth strategies, specific industry information, marketing solutions, and more. Dun & Bradstreet provides you with a knowledge base second to none so that you can take your business to the next level.

4.) By joining Dun & Bradstreet you can make informed decisions. You can check business history and credit on potential creditors to see if they are safe company to do business with, you can investigate customers to determine credit risk, research potential business partners, monitor your competition, and so much more.

5.) Through their marketing solutions you can obtain access to potential businesses that you may not otherwise be able to reach. Through establishing an online presence and credibility with D&B, along with access to their entire business directory, you can get your business verified, create a target market and obtain customized leads using the most up-to-date information, and work with a marketing expert who can help you grow your business.

solutions
Image Courtesy of http://www.lifeplansinc.com

No matter what stage your business is in or what goals you hope to achieve, Dun & Bradstreet surely has some terrfic solutions to help your business.

I want to add that I just had a client sign up for D&B recently. Because they have now separated their personal credit from their business credit, they were able to qualify with a vendor they previously could not through their personal credit. Through this new opportunity they are now saving thousands of dollars annually and their D&B investment has by more than paid off.

Check it out! www.d&b.com

Tina Holtz~ Miss Executive

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The Importance of Branding Yourself

who-are-you
Image courtesy of http://www.playbuzz.com

As a virtual assistant and business advisor it’s my job to know the ins and outs of social media and the new online platforms that can help businesses succeed. It’s always about working smarter and not harder. I also stay on the up and up in regards to personal branding as well which sparked this blog article today.

 

Years ago, we all networked through business meetings, luncheons, face to face appointments, Rotary and Chamber of Commerce meetings and the like. We walked around handing out business cards to everyone in sight and giving our quick over practiced elevator speech, hoping to dazzle them into wanting to know more about who we are and what we do. Then we would follow up with nice hand written card or quick phone call just to say hey. The goal was to ensure that EVERYONE knew who you were and what you did! In a way, we were branding ourselves. I know when I did these things at every job regardless of where I worked, people began to know that if they worked with me, they got treated a certain way. Generally like a ROCKSTAR! I took pride in the fact that people always remembered who I was, how hard I worked, and always asked “Hey! Where did Tina go?” So many of my customers have followed me throughout the years, from business to business and industry to industry. I guess what I am getting at here, is that I succeeded in branding ME.

onit
Image courtesy http://www.twitter.com

Many times we all get so wrapped up in branding the company we work for, (which is what we’re hired to do), we forget to brand ourselves. I’ve seen so many people say it’s not in my job description, or no one cares what I do, no one appreciates the handwritten note, etc.  Nothing could be farther from the truth! Everyone is watching you. Your co-workers, your vendors, your boss, your family, your friends. If you put in 110% all the time and go the extra mile, they all say “Man, do you see how hard Tom works? He never cares how bad of a day he is having, he just goes and goes.” You’re building a reputation, you’re building YOUR BRAND! I would much rather put the time and effort into branding myself like that versus everyone thinking you might be a dead beat, who never goes the extra mile, always goes home at the strike of 5 on the dot, complains about how dirty the bathroom is and then never cleaning it. Nah, trust me, you don’t want to be that guy.

Today with social media and technology, branding ourselves is a bit easier in the sense that we can reach so many people in just a few clicks. I still like to network the old fashion way because that’s who I am, but I alo implement other ways to brand myself too. One is through blogging, which I love! The other is through monthly email newsletters, being seen as the GO TO person for super awesome information, having a nice clean informational website, clean and precisely driven marketing materials about my business, and holding the most professional image of myself as possible on social media and business networking and self branding sites.

maya-quote
Image courtesy of http://www.quotesgram.com

Recently I was invited by a colleague to join MyOpportunity and BrandedMe, which are two fairly new networking sites similar to LinkedIn, yet they all differ a bit in what they offer and I LOVE! LOVE! LOVE! them.  I will say that before I join anything, I complete some due diligence to ensure that it’s worthy of my time and that the offer is legit. I’ve been on LinkedIn for years, since 2007 or 2008 I believe. It’s proven to have been largely successful to me over the years and I value every connection I make. I don’t just go through and connect with just anyone, I review their profiles and I look at certain people to see if we can be beneficial to each other now or in the future. I found that by joining these other two sites, there are different people on each one of them. I’m getting new contacts and connections on every platform and the experience is fascinating to say the least. It doesn’t require a lot of time, of course you could sit on there all day no doubt. But a few hours a week can go a long way in branding yourself and your business.

 

The point is NEVER QUIT branding, do it in everything you do and it will follow you forever.

You will find me here: 

LinkedIn: https://www.linkedin.com/in/tina-holtz-7b235647

BrandedMe: https://branded.me/tina-darinholtz

MyOpportunity: https://www.myopportunity.com/profile/tina-holtz

 

Best of Luck!

Tina~Miss Executive

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Virtual Assistant’s do what???

what
Courtesy of http://www.wrab.dvrlists.com

As more and more people are becoming familiar with the term VA and virtual assisting, not everyone has a clear understanding of what it is that a VA does. Although I’ve written a previous blog post on some of the most common services provided by a VA, there are other services available as well, which to some might come as a surprise. Each VA has specific services they offer in their practice, so the types of services offered by each will vary significantly.

Here are some additional services that you might find being offered, many which are offered by myself at Executive Business Services, LLC.

virtual-assistant

Services You May Not Know a VA Provides

Online Media Consulting- setting up and maintaining social networks, creating online marketing strategies and advertisements like Facebook, Twitter, LinkedIn, Tumblr, Pinterest, ScoopIt, Google Adwords, etc.

Ancestry and Geneology Research- want to know about your ancestors or find missing relatives or learn more about your family heritage?

Proofreading- reviewing documents and materials for grammar and spelling errors.

Budgeting and Forecasting-both corporate and personal. Need a budget, need guidance, need help getting back on track or finding ways to cut costs and un-needed expenses?

Shopping and Gift Buying-a VA can many times arrange to purchase gifts both locally and online worldwide and have them delivered right to your door.

Corporate and Personal Travel Arrangements-airfare, hotels, meetings, events, retreats, golf tournaments, concerts, vacations, etc.

Locating Hard to Find Items-VA’s are very informational and highly experienced in research, chances are your VA can find what you need in a short period of time.

Wedding and Event Planning-weddings, ceremonies, honeymoons, reunions, parties, retirement celebrations, anniversary’s, baby showers, etc.

Personal and Executive Assistant-an assistant for everything you need! VA’s are well versed in all sector’s of business. Find the one that can best service your needs and you’ll be well organized and spoiled.

Finding Suppliers and Vendors-VA’s are very good at establishing relationships and setting up new accounts for your business often times researching where to get the best service and price for you.

Cold Calling-Many VA’s will cold call prospective clients on your behalf including setting appointments for your sales staff.

Building Customer Lists-locate new prospective clients or markets for you and provide that information in list form.

Letter, Invitation and Card Writing-sending cards, letters, and invitations for you, this is a highly time sensitive process that many businesses don’t have time for.

Gift Baskets and Floral Deliveries-want to send a bouquet to a sick employee, or a gift basket to a customer, maybe flowers for your wife, your VA will handle this task, just call and give a budget and the rest is done.

Reminder Services-VA’s are very good at maintaining a schedule for their clients and setting reminders and notifying you of important appointments so that you NEVER miss another meeting.

Corporate and Personal Research and Special Projects-you never know what you might need to research and you may lack the time to complete effective research, call your VA and they can do this fairly quickly for you.

Relocation and Moving Services-moving your business or perhaps your family. Need help finding a moving company, or changing address, notifying customers, vendors, etc. Your VA can help with this. Your VA can even find your new location or home as well.

Homestaging/Decluttering/Organizing-some VA’s specialize in these services and are highly savvy when it comes to these needs. If you need help getting a home sold or becoming more organized, this could be just what you need.

Referral Service for Trades, Contractors, etc.-with the many relationships that VA’s have they have a long list of businesses, contractors, and trades in your local area and can more than likely quickly find them for you anywhere in the U.S.

Scheduling-setting up and maintaining a schedule for you.

Auditing-a complete review of your insurance policies, workman’s comp, benefits, office supply purchases, fuel receipts, DOT logs, safety and policy manuals, financials, spending accounts.

Contact and Database Management and Setup-want to track your customers, vendors, or family better? Maybe you have a database of information that you don’t have time to maintain. Your VA can take care of the implementation of several database management systems and maintain them as well.

Competitive Research-want to know what your competitors are up to? You will also need this information for drafting a business plan or starting a new business.

 

 

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Courtesy of http://www.mycrowd.com

A virtual assistant is truly an amazing member to have on your professional team. Just like having a CPA, a lawyer, an insurance agent, and a banker, you should also have a virtual assistant to help you as needed with a variety of business support services.

Tina-Miss Executive

Uncategorized

The Joy of a New Office Space

Midland BuildingI moved into a new office in beautiful Rifle, Colorado a few weeks ago. For the past three years I ran Executive Business Services, LLC on a part-time basis while I worked my full time job in the Oil and Gas Industry. I was unexpectedly laid off in March of this year due to an economic downturn in the industry. I wasn’t truly surprised that layoff’s happened, but I was surprised when I was called into the office and I was one of the layoffs.

I started working more and more on my business and within a few weeks I had two clients keeping me busy for about 25-30 hours a week. Soon I realized that this is what I absolutely love doing and that I was ready to go at it full-time. My passion is business and I enjoy helping people with their businesses. It is very gratifying for me and it makes me happy!

Office SIgnWorking from home definitely has it’s benefits for sure, but for me it posed many challenges. I remember when my kids were little all I dreamed of was a work at home job.

The main issue for me is that I live in the mountain boonies. I don’t get cell service at home and I don’t get high speed internet. I have satellite internet and I am limited to only 10 GB a month at a VERY high cost. A new challenge this year was that one of my children decided to home school through an online school which meant she would need access to the internet too and suddenly I thought, this is it. I HAVE TO GET AN OFFICE IN TOWN! I was literally driving into town to take my other child to school each morning, driving home to work, and when a client called for me to come to town or if I needed to run errands I was back in town. I was racking up mileage faster than I ever imagined.

So in July I moved into a beautiful historic building called The Midland in downtown Rifle. It has opened so many new avenues for me and the business. I am easily able to run any errand on foot, I can visit with prospective clients at the restaurants just a few feet away, and I have found more people take the business serious now that I have an actual office.

In addition to that, I have SUPER FAST internet, cell service, and somewhere that separates my home life from my work life. I also have clients visit my office from time to time and the fact that my child and I share an office for her homeschooling has worked out very well. It’s been amazing and I am so happy that I did it.

Tina- Miss Executive

Business Savvy

A Loss of Respect

I have to say that I am so utterly shocked these days in the lack of respect that potential employers have for applicants who apply for their open positions.

Recently my husband has had to start looking for a new job, and for the last two months he has applied over and over again for multiple positions with multiple companies, only to never hear from them, EVER! Not a phone call, not an email, not even a letter. We sit here wondering if any of these employers are ever going to call or what happened with his application. Was it even received?

What does that say about a business or company? What does that do to a company’s image? It is crucial for businesses to remember that even when going through the hiring process, applicants are still consumers who may use their products or services, or know someone who might. Treating people poorly or with lack of respect in any capacity is just poor business. People talk and people will remember anytime something negative happens to them. Trust me, it’s not worth the risk of giving your company a black eye.

If you place an ad seeking applicants for an open position within your business, every applicant deserves a response, period. Even if it’s an automated email response that notifies the applicant that their application has been received and that someone will respond within a specified time frame.

Another suggestion is that if you have 32 applicants and you know that only four are being considered, it would be best to send a letter or email to the applicants who are not being considered that you appreciate their application and interest within your company, but that you have chosen a candidate that you feel best fits your needs at this time. Once you have chosen the applicant that fits your needs, every other applicant deserves notification that the position has been filled. You may even want to offer to keep their resume on file for future openings and offer them the option. I have found some of my best employees by going back through previous applicants and giving them a second chance.

I hired employees for one of my past employers, and I took a lot of pride in the fact that I contacted every applicant with an update on our hiring process. I had a position where more than 70 applicants applied, but I took the time to contact each one of them and it really built a strong reputation for my employer and myself and provided a glimpse of our true professionalism.

I am not sure why the rules of the game seem to have changed over the last decade, and why no one takes the time to treat each other with respect and professionalism, but everyone deserves to know where they stand, especially when they are applying for a job that will support and sustain their livelihood. Nothing is more concerning than that part of your life and the not knowing if you are being offered a job or not.

I guess I see it like this, if you have a car and you need it serviced and you call 10 different service providers and you never hear anything back from them, what does that say about their company? The same thing can be said for a business who handles the hiring of employees.

Take the time and be appreciative that someone was willing to apply for a position within your company. You will get better applicants and additional referrals when you seek future candidates.

Miss Executive-Tina

business growth, Business Savvy, growing your business, Marketing, Social Media/Online Marketing, Virtual Assisting

Outsourcing 101

So what is outsourcing you ask?

Well some people actually think that it means that you are sending your work overseas to some foreign company for cheap labor and non English speaking representatives, and although that is a possibility with some firms, that’s definitely not the case with your typical virtual assistant or virtual assisting firm.

Traditional VA’s offer outsourcing as a business service for busy professionals who struggle with a variety of situations, like time management issues, possibly lacking the specific skills or confidence with certain business tasks, or just find themselves in a position where their not ready to bring a staff member aboard to perform these duties. That’s where a well trained VA comes in.

Teamwork
Photo Courtesy https://www.workquotes.net

Outsourcing is available for pretty much everything and anything business related. A majority of small businesses already hire a group of professionals outside their business for the usual services, like an attorney, accountant, business advisor, etc. and your VA should be part of this team.  VA’s have the ability to outsource an enormous amount of business tasks. Common ourtsourcing duties include social media services and management, data entry, basic administrative needs, public relations, data maintenance, research, scheduling, purchasing, business development, marketing, training, and much, much more.

Outsourcing provides business owners with a very unique tool. Imagine that you want to get involved in the social media gold rush but you’re intimidated by the internet and all that technology stuff, and you’re probably working hard on keeping your customers happy and fulfilling their needs. Lets face it, when in the world are you supposed to have the time to start a facebook page and keep up with the content updates? More than likely, you know it’s something you should do, but it’s the least of your worries at this point.

However, in this situation it would be in your best interest to meet with a VA and review how having a social media outlet presence could help your business gain revenue and what specific methods should be used to get you there to accomplish your goals. A VA can set your Facebook, Twitter, LinkedIn, and website pages up for you, review them with you, and then once you develop a strategy, the VA can manage them on your behalf as often as you need. Your VA can also incorporate a nice professional weekly, monthly or quarterly newsletter that will keep you in constant contact with your clients. The key to keeping your clients is to remain in contact and to be seen as an informative source, rather than a pesky business who just wants to make a quick buck. Set the stage, be the leader in your market by being the go to source for what your clients need.

teamwork
Photo Courtesy http://www.carrie-persichini.blogspot.com

 

Something that is always in the back of my mind when I go to the vet clinic with one of my animals is that I think how nice it would be if my vet actually could notify me when my animals are coming due for their booster shots or their annual checkup.  I have 4 dogs and 3 cats, and trying to keep track of when they are all due for shots is a nightmare, but what an awesome service that would be for the vet to provide and I can guarantee you that there would be in increase in revenue for the vet if they had a VA who could incorporate this into their business. The same can go for any business, a dentist, doctor, chiropractor, eye doctor, service station, etc.

Start getting creative and think of ways to increase your bottom line and contact a VA to start implementing these services for you. Trust me, the investment is worth every penny and then some.

 

All the Best,

Miss Executive- Tina

Virtual Assisting

I’m back and ready to get back to business!

Well hello there,

As you have probably noticed, I have been missing and haven’t blogged in several months. This year has been extremely busy for me which I guess is a good thing, right? Not only have I been working a full time job, I have continued to work on my virtual assisting business as well, trying to build it up into a successful empire.

Even though I haven’t been blogging, I have been acquiring, researching, and putting together a vairety of blog ideas, to provide tyou with some awesome techniques for growing and building your business, information that will help aide you through innovative technology, methods and ideas. The fblogs coming forth will be highly informational and helpful in many aspects of your business.

Hopefully I’ll be able to keep up through the holidays. One nice thing with the holidays coming is it gives me some extra me time to focus on my blogging and business. I picture myself sitting with my laptop at the kitchen table with a nice warm cup of hot cocoa and watching the snow fall in a heavy storm, just simply blogging away. Now that is my idea of heaven on earth. 🙂

Chat soon and enjoy!

Miss Executive- Tina

Virtual Assisting

VA’s do what?!

Services You May Not Know a VA Provides………

As more and more people are becoming familiar with the term VA and virtual assisting, not everyone has a clear understanding of what it is that a VA does. Although I’ve writeen a previous blog post on some of the most common services provided by a VA, theres more, which to some might come as a surprise. Each VA sets their specific services based on their unique skill set so the types of services offered by each will vary significantly.

Here are some additional services that you might find being offered, many which are offered by me at Executive Business Services.

Online Media Consulting- setting up and maintaining social networks, creating online marketing strategies and advertisements like Facebook, Twitter, LinkedIn, Tumblr, Pinterest, ScoopIt, Google Adwords, etc.

Ancestry and Geneology Research- want to know about your ancestors or find missing relatives or learn more about your family heritage?

Proofreading- reviewing documents and materials for grammar and spelling errors.

Budgeting and Forecasting- both corporate and personal. Need a budget, need guidance, need help getting back on track or finding ways to cut costs and un-needed expenses?ballpoint-pen-on-pie-chart-100101384

Shopping and Gift Buying- a VA can many times arrange to purchase gifts both locally and online worldwide and have them delivered right to your door.

Corporate and Personal Travel Arrangements- airfare, hotels, meetings, events, retreats, golf tournaments, concerts, vacations, etc.

Locating Hard to Find Items- VA’s are very informational and highly experienced in research, chances are your VA can find what you need in a short period of time.

Wedding and Event Planning- weddings, ceremonies, honeymoons, reunions, parties, retirement celebrations, anniversary’s, baby showers, etc.

Personal and Executive Assistant- an assistant for everything you need! VA’s are well versed in all sector’s of business. Find the one that can best service your needs and you’ll be well organized and spoiled.

Finding Suppliers and Vendors- VA’s are very good at establishing relationships and setting up new accounts for your business often times researching where to get the best service and price for you.

Cold Calling- Many VA’s will cold call prospective clients on your behalf including setting appointments for your sales staff.

Building Customer Lists- locate new prospective clients or markets for you and provide that information in list form.

Letter, Invitation and Card Writing- sending cards, letters, and invitations for you, this is a highly time sensitive process that many businesses don’t have time for.

Gift Baskets and Floral Deliveries- want to send a bouquet to a sick employee, or a gift basket to a customer, maybe flowers for your wife, your VA will handle this task, just call and give a budget and the rest is done. smart-phone-carrying-the-shopping-trolley-100237564

Reminder Services- VA’s are very good at maintaining a schedule for their clients and setting reminders and notifying you of important appointments so that you NEVER miss another meeting.

Corporate and Personal Research and Special Projects- you never know what you might need to research and you may lack the time to complete effective research, call your VA and they can do this fairly quickly for you.

Relocation and Moving Services- moving your business or perhaps your family. Need help finding a moving company, or changing address, notifying customers, vendors, etc. Your VA can help with this. Your VA can even find your new location or home as well.

Homestaging/Decluttering/Organizing- some VA’s specialize in these services and are highly savvy when it comes to these needs. If you need help getting a home sold or becoming more organized, this could be just what you need.

Referral Service for Trades, Contractors, etc.- with the many relationships that VA’s have they have a long list of businesses, contractors, and trades in your local area and can more than likely quickly find them for you anywhere in the U.S.

Scheduling- setting up and maintaining a schedule for you.

Contact and Database Management and Setup- want to track your customers, vendors, or family better? Maybe you have a database of information that you don’t have time to maintain. Your VA can take care of the implementation of several database management and CRM systems and maintain them as well.

Competitive Research- want to know what your competitors are up to? You will also need this information for drafting a business plan or starting a new business.

So no matter what you need, you might be surprised to find that a VA is actually just what you need! For more information feel free to contact me or another VA. You can find a list of VA’s at www.leapfrogvanetwork.com, www.ivaa.org, and www.vanetworking.com.

Miss Executive, Tina Holtz

Business Savvy, Marketing, Social Media/Online Marketing

Keeping in Touch

So you’ve decided that you’d like to stay in touch with your customers more often and you’d like to do something more effective compared to snail mail, postcards and generic marketing emails that they may never read. Maybe you’ve been thinking about taking the plunge and trying the new so called online marketing techniques that everyone’s been talking about but you’re just not sure where to start. I can help. 🙂

I can tell you from my own personal experience that there are ALOT of methods out there but I’m going to review a few of my most favorite techniques. When you implement these methods you want to ensure that you commit 100% in order to see results.

planFirst start with a plan. Like anything you need to understand what you hope to achieve and gain with your new plan and what your objectives are going to be.

Do you simply want to inform customers of specials and new product updates or do you want to simply build relationships and strengthen them by providing helpful information, tips, and just simply keeping in touch? It’s proven that the more your customers see valuable information from you, the more likely they are to do business with you. They will see you as a trusted source. The key here is the word VALUABLE. The information needs to be worth their  while, information they find intriguing or helpful to them. Then you can start putting your plan into action.

I suggest that you start with an email marketing campaign by using a program like Constant Contact, www.constantcontact.com, or MailChimp, www.mailchimp.com. Both of these are online services where you can choose from hundreds of templates including newsletters, coupons, postcards, etc. The templates are very user friendly and match any color scheme you may have. They have hundreds of pictures in their stock galleries for you to choose from as well, so you can make your emails look extremely professional in a matter of minutes. You can then easily import your email addresses from your computer into the program, where your email addresses will then be stored for future campaigns. Simply add new email addresses in and start building your list.

constant contact

mail chimp

You can start your email templates months in advance, save them, and work on them when it’s convenient for you, in addition to being able to set timers and schedule the exact time of delivery for when you want them to be delivered, such as 7am on Friday morning, or 4pm Monday afternoon. You can send holiday greetings and cards and pricing specials or notifications anytime.

When you send your emails, always abide by anti spam laws and the email policy’s of your email marketing provider, there are strict laws regarding spam and junk mail. I always provide an opt-in and opt-out attachment in all emails and have a link in all my emails for automatic signup to my email campaigns and newsletters. I also ask my customers to forward the emails and newsletters if they feel someone else might find the information useful. I use these tactics for what I call soft selling techniques. My goal isn’t to push the customer into purchasing or buying from me, in fact most of my newsletters have nothing in them relating to my products. I actually provide them with helpful tips, tricks, and information they might need. For instance if I sell automobiles, I wouldn’t include any sales information in my monthly newsletter. Rather, I would provide articles on how to keep your vehicle running in cold winter months, how to keep your vehicle protected from sun and UV rays, and infromation on the best rated tires in the industry. I might include tips on how to get the best fuel mileage and how to repair chips in the paint. If I owned a laundromat, I would focus on telling people about the newest laundry detergents, or stain removing products, and provide tips on how they can get stains our of their clothes. If you operate a veterinary clinic, then tell your customers the importance of vaccinating your pets, provide a calendar of pet related activities in the community, review common pet problems, and the proper way to clip pet nails etc. You get the idea.

paperless postAnother wonderful program I have used in the past is called Paperless Post, www.paperlesspost.com. This service is also online and is a virtual card company. Rather than spend the money for mailing actual invitations or cards through mail, and never knowing if your intended recipient received it, you can literally create a highly professional invitation, thank you, or holiday card, with a matching envelope through Paperless Post, and then write your content, change fonts and colors, add pictures, logos etc. Upload it all, attach an RSVP and then simply upload your email contacts for whom you want to send the card to and schedule delivery. Once your emails go out, it tells you when it was sent, when it was opened by the receiver, and they can immediately click on the link in the card to rsvp. It’s that simple! I have used this for large Open House Events and for sending Holiday Cards and Thank You Cards with huge success. You can track your responses and then re-send the card or invite anytime if your recipient still hasn’t opened the card. The tracking results are so helpful and allow you to be highly efficient.

I also highly recommend getting involved in social media and blogging. I am a firm believer that if you commit to engaging in social media and you continuosly update it several times per week, this will result in higher sales and engagement with your customers. Remember the goal is to build relationships which will eventually lead to business.

Top Five Suggestions for Social Media:

Twitter-www.twitter.com

Facebook-www.facebook.com

Pinterest-www.pinterest.com

LinkedIn-www.linkedin.com

Tumblr-www.tumblr.com

For more information on social media, visit my other blog posts.

Here’s to building relationships!

Miss Executive, Tina Holtz

Business Savvy, Business Start-up

2014 What’s Your Plan?

The new year is here. Have you actually sat down and made a plan for what you want to gain from your business this year? If not, then it’s time to do it or you never will. This is one of the things I find most often that business owners never get around to doing. You get so wrapped up in your business that you actually forget to set goals and make a plan for growth. How can you achieve anything if you don’t know what you hope to achieve? 2014

Do you want to add a new product line to your business this year? What is it? When do you want to implement it? How are you going to market it? What is your overall revenue projection? Maybe you want to increase revenue by 30%. How will you do it? What approach will you take? Will you increase your marketing? If so, how much and with what method? Will you add new personnel? What will that new personnel have to do to achieve your goals? Will you incorporate incentive programs? These are all questions many business owners are asking themselves but you fail to develop a plan to achieve it. Let’s change that and get you on the path to success for 2014!

bpI can’t stress enough how important it is to have a plan every year for your business. Alot changes from one year to another, sometimes even within in a few months. If you don’t have a business plan, step one is for you to make one right now. Make that your new years resolution. I’ve written alot of business plans over the years for a variety of companies, from start-ups to existing businesses and every time, the owners are amazed at what they read. They either look at the plan and think wow we’ve come a long way, or they think how did I get to where I am, or wonder why they are not doing better. The plan provides you with a snapshot of your business and is highly thought provoking. Some of the best ideas for business growth have come out of what is seen in the business plan. You can see first hand the success or failures of your business.

I am amazed everytime I see a business operating without a plan. Whether you are just planning to start a business or whether you’ve been in business for 12 years and still going strong, you should have a strong business plan. You’re in business to make money and to capture as much of your market segment as you can. The plan will help ensure that you’re doing just that and will help guide you to the next level and help keep you one step ahead of the competition.

A business plan is full of information. When it’s written well you should be able to really see your ups and downs, as well as your success and failures. You need to be honest and forthcoming when you write your plan, sometimes it’s not always fun, but sometimes it’s a terrific eye opener. goals

If you need assistance in writing a business plan or setting goals for your business for 2014, Executive Business Services can assist you in doing so. Feel free to contact me anytime.

Wishing you a prosperous new year!

Miss Executive, Tina Holtz